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@Mizzou, the e-newsletter of the MAA
MIZZOU, the magazine of the MAA
Traditions are what draw us in and pull us back. They are cherished and revered. They give us chills and create wonderful memories. Upon them, many great things can be built. They create the tie that binds our students, faculty, staff and alumni.
The Mizzou Alumni Association (MAA) exists to preserve those traditions, connect alumni back to Mizzou and to each other, and support the university. The 2013-14 fiscal year was another successful one for the MAA with tremendous growth in a number of areas.
The association held 1,536 events with total attendance of 174,123 alumni and friends and engaged 1,362 alumni volunteers around the globe to actively support the university, association, chapters and organizations. More than ever, alumni are keeping in touch through the web and social media, including more than 294,000 website visitors, 20,000 Facebook fans, 15,000 Twitter followers and 25,000 Mizzou Alumni LinkedIn group members.
The quarterly MIZZOU Magazine arrived at approximately 207,000 households, and @Mizzou, a monthly electronic newsletter, reached more than 121,000 alumni for whom the MAA has registered email addresses. The association also sent more than 160,000 mailings and 11.6 million emails to alumni to inform alumni about activities, programs and promotions.
Alumni participation was at once of the highest levels in MAA history in 2014-15, including Griffiths Leadership Society participants (453), Mizzou Advocates (5,293), Leaders Day participants (151) and Capstone Chapters (41). It was a record year for philanthropy as the MAA provided $512,000 in scholarships and raised $136,348 for the Mizzou Traditions Fund.
The year's achievements did not go unnoticed by peer institutions as the MAA received several awards from the Council for the Advancement and Support of Education (CASE) at the January 2015 District VI Insitutional Awards.
It has been another great year for the association, and our success is due to our strong tradition of alumni support. Every day, association staff and governing board members have a front row seat to witness this tradition.
Supporting MU through MAA